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Customer Ratings & Reviews

Your price for this item is $3,499.99

Customer reviews

Rating 4.5 out of 5 stars with 24 reviews

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Rating by feature

  • Picture Quality

    Rating 4.8 out of 5 stars

  • Sound Quality

    Rating 4.5 out of 5 stars

  • Brightness

    Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

88%would recommend to a friend

Customers are saying

Customers love the 75" Class BRAVIA XR Z9K Mini-LED 8K Smart Google TV for its exceptional picture quality, with many praising its high contrast and movie-like experience. The brightness of the display is also a highlight, with users appreciating its ability to illuminate even bright living rooms. The TV's sound quality is generally well-received, with customers describing it as "pretty good" and "great."

This summary was generated by AI based on customer reviews.

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.
Page 1 Showing 1-20 of 24 reviews
  • Pros mentioned:
    Black levels, Brightness

    Rated 5 out of 5 stars

    Highly Recommend

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I’m an over of the 75 inch Z9K and a 65 inch Z9D. I actually had a second Z9D that I gave to my sister and this Z9K took its place. I purchased all three from Best Buy. Both televisions are premium products from Sony and both have a fantastic picture. I almost went with an OLED but I love the HDR pop that comes from having a TV with this kind of brightness. I think the Z9K gives me black levels that are pretty close to OLED and with the extra brightness - I think it’s the best of both worlds. The last thing I will note is the speakers on this tv are the best I’ve ever heard. Don’t need a sound bar but still recommend a home theater system to compliment this bad boy. Sony has been great with firmware updates on my Z9D to further improve its performance and I have no doubt that they will do the same on the Z9K.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi AdamK,

      Fabulous! Thank you for sharing your amazing experience with our XBR-65Z9D and with your new XR-75Z9K. We are really thrilled to know your satisfaction with the exceptional picture quality, outstanding TV speakers' sound, software updates for improvements, and superb performance of your Z9D & Z9K.

      The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen.

      Thank you for being a Sony Z9D owner and for purchasing our one of the best TV in 2022, XR-75Z9K!

      - Romeo Sony_US

  • Pros mentioned:
    Black levels, Brightness, Picture quality

    Rated 5 out of 5 stars

    Sony Z9K

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    Posted . Owned for 5 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Phenomenal television. The picture is movie quality like, blacks are extremely dark, the brightness illuminates my entire living room while watching at night.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ToddH,
      Many thanks for the 5-star rating! We're glad to hear your enjoyable experience with the phenomenal picture quality of your new TV. The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen. Thank you for choosing SONY! - Kris Sony_US

  • Pros mentioned:
    Brightness

    Rated 2 out of 5 stars

    Z9K flickering lights

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    Posted . Owned for less than 1 week when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Tv looks excellent when it works, very bright excellent under vivid mode. Dolby vision is extremely dark even with this being the brightest tv in the market. Massive input lag when using remote and watching a movie Already has flickering lights less than 1 week of ownership Gonna return and get another one hopefully this tv is a one off issue.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      elow is our suggested response.

      Hi Mike, we regret to hear that the TV has flickering lights. This is definitely not the experience we'd like you to have. We'd love to help you troubleshoot your problem and hopefully turn this into a better experience.

      May we contact you to help and get more information? If so, please email the below information to [email protected].
      Apologies if you disclosed some of this information in your review and to customer service, we just want to ensure that we have your accurate details at the time of communication.

      Full Name:
      BBY Username:
      Telephone Number:
      Sony TV Model Number:
      Additional Information regarding your experience with the Z9K


      We are sorry for the inconvenience and hope to speak to you to resolve this matter.
      We appreciate you and thanks again for shopping Sony!

      Sincerely,
      Erin Sony_US

  • Pros mentioned:
    Black levels, Brightness

    Rated 5 out of 5 stars

    Master Sony TV Series

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent Sony in my humble opinion. It has a lot of features for setup with 2.1 hdmi, upscaling to 8k, and camera included for auto adjustment and connection to my Marantz 8805A, Verizon cable, Apple TV, Sony BluRay player. Absolutely excellent color and brightness with different viewing options- standard, IMAX, cinematic etc

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Elliott, Thank you for your positive review of the Sony Z9K! We're thrilled to hear that you are enjoying the extensive features this model offers, including the 2.1 HDMI, 8K upscaling, and the included camera for auto adjustment. It's great to know that it integrates seamlessly with your Marantz 8805A, Verizon cable, Apple TV, and Sony BluRay player. We're also pleased that you appreciate the excellent color and brightness, as well as the various viewing options like standard, IMAX, and cinematic modes. Thanks for choosing Sony! -Sam Sony_US

  • Pros mentioned:
    Black levels, Picture quality

    Rated 5 out of 5 stars

    Good plasma replacement.

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very happy with this TV. We have had a plasma for the past many years and hesitated to replace it because we care about the rich colors and blacks. We are happy with this technology -- colors are very good indeed. We play some video games but use it primarily to watch movies.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi MichaelR, We're delighted to hear that you are enjoying your MASTER Series BRAVIA XR Z9K 8K Mini LED TV. We appreciate your feedback and thank you for choosing Sony. Erin sony-global

  • Pros mentioned:
    Brightness, Picture quality

    Rated 5 out of 5 stars

    XR Z9K MiniLED

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Very good picture and sound quality. If you are looking for placing TV in brighter room, this TV is for you.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Jitidhar, We're glad that you like the picture and sound quality. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Nice tv

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    I like every thing. I like the deph the sound tbe l the p icture the fire could be inproved.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Frankrizzo, Great! We're delighted to hear that you're enjoying your new TV. Thank you for choosing Sony. Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Worth the price

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Previously, I watched a 2016 LG 65” OLED tv. The pixels were burned. Most of the screen had a green tint. This 2022 Sony 75” mini LED tv is my replacement for the LG. The picture can be seen clearly from the side per my wife and the colors and sharpness of the tv appears to be just as good as the OLED picture in my opinion. All around and feature wise this is going to be a better tv for me and my wife.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Checkfit, Amazing! We're glad that you are enjoying your new TV. The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™️ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen. Thanks for choosing Sony! Erin Sony_US

  • Rated 4 out of 5 stars

    Easy to use tv

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Overall its been a good tv. Ive ysed it for a month now no issues. I do like the home screen and how it searches multiple streaming services to give recommendations. I do think my smaller 4k sony is clearer, but i did go up in screen size from 60 to 75 inch so maybe its just too big for the room. Not sure its a $3500 tv (got it on sale) but it is easy to use.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello PaulC,

      Thank you for taking the time to share your thoughts on the XR75Z9K! We're thrilled to hear that you find the TV user-friendly and appreciate the home screen's ability to seamlessly search across multiple streaming services for recommendations. It's also wonderful to know that you haven't experienced any issues during your first month of use.

      In terms of the clarity comparison with your smaller 4K Sony TV, it's worth noting that the increase in screen size from 60 to 75 inches may influence your perception, particularly if the room size isn't ideally suited for a larger display. We value your feedback regarding the TV's performance and will certainly keep it in mind.

      Thank you for choosing Sony!

      Best regards,

      Romeo Sony_US

  • Rated 5 out of 5 stars

    Sony 75" Bravia XR Z9K Mini -Led 8K

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Resolution is amazing especially when gaming on the PS5. Graphic is so crispy. 5 STARS TV.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi JonathanR We're glad that you are enjoying your new TV. We appreciate your feedback and thank you for choosing Sony. Erin Sony_US

  • Rated 5 out of 5 stars

    Free ganes control

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    At some point I realize that you could pause, stop, play and even shutdown the set with no controller on hand, the camera will detect your hand movement to comand these instruction. How cool is that.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi RodolfoM, We're glad that you are enjoying your new TV. The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™️ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen. Thanks for choosing Sony! Erin Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Great 8K TV

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Holy smokes this TV is absolutely great. Excellent picture quality, pretty good sound and the brightness in what can be a bright living room is great. No complaints!

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi iFly,

      Fabulous! We are so happy to hear your satisfaction with the amazing performance of your XR75Z9K. The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen.

      Thank you very much for the perfect star review and for choosing Sony!

      - Romeo Sony_US

  • Rated 5 out of 5 stars

    Great TV!

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    Posted . Owned for 2 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Great television Sony has the best processing technology, and it shows with the picture quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hello MichaelG,

      Thank you for choosing Sony!

      Thank you for your comment, XR75Z9K! We're delighted to learn that you're enjoying your Sony television. Our team is dedicated to providing top-notch processing technology, and it's fantastic to hear that it enriches your viewing experience.

      Best regards,
      -Fred Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Six Star+ TV

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    The TV is amazing. Not a lot of 8K content available yet, but looking forward to it going forward. Would give it an extra star if I could.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Rock, We're delighted to hear that you are enjoying your MASTER Series BRAVIA XR Z9K 8K Mini LED TV. We appreciate your feedback and thank you for choosing Sony. Erin sony-global

  • Rated 2 out of 5 stars

    Get the x95l

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    Posted . Owned for 10 months when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Inferior contrast is due to Sony using CSOT panels and 8k, which also takes away from contrast. 8K is a scam. Sony doesn't use an upgraded processor like Samsung on their 8k panels, so you will also have blurrier upscaling. This TV is not worth the money. Get the X95L instead, which is vastly superior to this TV.

    No, I would not recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Tony,
      Thank you for your time writing this review. We're sorry to hear if we were not able to meet your expectations with the Z9K Mini-LED 8K TV. Sony's values customers opinion as we always strive to deliver the best experience possible.

      There are couple of reasons why you might be experiencing blurrier upscaling when watching content on your 8K Sony TV. The actual display may vary depending on the source, connection, and the content you are watching. The Z9K TV has picture settings which allows a wide array change of color, contrast, motion settings, and brightness that can improve the viewed content on your TV. You may find these article links below helpful for best picture quality on your TV:

      Adjust the picture settings on your Google TV:
      https://www.sony.com/electronics/support/articles/00190409?utm_source=glean

      Viewing pictures in 4K/8K from compatible devices:
      https://helpguide.sony.net/tv/husltn1/v1/en-003/04-09.html

      Troubleshoot blurred images or other picture-related issues:
      https://www.sony.com/electronics/support/articles/00032635?utm_source=glean

      May we contact you to help? If so, please email the below information to [email protected]:
      Name:
      Best Buy Username:
      Telephone Number:
      Model Number:
      Issue:

      We are sorry for the inconvenience and hope to speak to you to resolve this matter. Your insights are important to us as we work to meet and exceed your expectations. We appreciate you and thanks again for purchasing Sony. - Kris Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Sony

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Absolutely phenomenal picture! Also has a built in center with great sound quality

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi PlayStation, That's great! We're glad to hear that! The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen. Thank you for giving the product a perfect rating! Jay Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    No title

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Loves the big screen, clarity is very good. Sounds great

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi Janetandmike, we're glad you love the picture and sound quality of our product. The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen. Thanks for choosing SONY. ~Earl Sony_US

  • Pros mentioned:
    Picture quality

    Rated 5 out of 5 stars

    Excellent picture quality.

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    Posted . Owned for 1 month when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent picture quality, high contrast and good sound quality.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi ThomasD,

      Amazing! We are very happy to know your satisfaction with the incredible picture and sound quality of the XR75Z9K. The MASTER Series BRAVIA XR Z9K 8K Mini LED TV features flagship 8K picture quality, powered by XR Backlight Master Drive with Mini LEDs. With the Cognitive Processor XR™ the Z9K upscales any content close to 8K resolution so you can enjoy more detail and texture on a big screen.

      Thank you so much for your purchase and for choosing Sony!

      - Romeo Sony_US

  • Rated 5 out of 5 stars

    8k and the ps5 pro...

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    Posted . Owned for 2 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    8k on ps5 pro. Is incredible this is the tv you want

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi, Great! We're delighted to hear that you are enjoying your new TV. Thank you for choosing Sony. Enjoy! Erin Sony_US

  • Rated 5 out of 5 stars

    Investment Value Entertainment

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    Posted . Owned for 3 weeks when reviewed.
    This reviewer received promo considerations or sweepstakes entry for writing a review.

    Excellent product and value withe great support right at your finger tips.

    I would recommend this to a friend
    • Brand response from SonyListens
      Posted .

      Hi GeorgeL, We are happy that you like your new Sony BRAVIA 4K smart Google TV. Thank you for your purchase. Enjoy! Vincent Sony_US

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