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LG - 77" Class C3 Series OLED evo 4K UHD Smart webOS TV (2023)

Model: OLED77C3PUA
SKU: 6535930
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$1,899.99
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Comp. Value: $1,999.99
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LG - 77" Class C3 Series OLED evo 4K UHD Smart webOS TV (2023)
LG - 77" Class C3 Series OLED evo 4K UHD Smart webOS TV (2023)

$1899.99

The OLED evo C-Series is powered by the α9 AI Processor Gen6—made exclusively for LG OLED—for beautiful picture and performance. The Brightness Booster improves brightness so you get luminous picture and high contrast, even in well-lit rooms.¹ AI-assisted deep learning analyzes what you're watching to choose the best picture and sound setting for your content.

LG - 65" Class C4 Series OLED evo 4K UHD Smart webOS TV (2024)

$1199.99

The advanced LG OLED evo C4-Series is better than ever. The LG OLED evo C4 is powered by the next-gen α9 Gen7 AI Processor —exclusively made for LG OLED—for ultra-realistic picture and sound along with boosted brightness for luminosity and high contrast, even in well-lit rooms.¹ AI-assisted deep learning analyzes what you're watching to choose the best picture and sound setting for your content. The C4's almost invisible bezel, ensures it blends with your surroundings. When you're finished watching, display art, photos and other content make the C4 a versatile statement piece. Search less and stream more, thanks to the next generation of AI technology from LG webOS 24. Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos² for sound you can feel all around you. And FILMMAKER MODE allows you to see films just as the director intended.

LG - 77" Class B4 Series OLED 4K UHD Smart webOS TV (2024)

$1599.99

The LG OLED B4 is a premium watching experience that offers more than meets the eye. Entertainment extras like Dolby Vision, Dolby Atmos¹ and FILMMAKER MODE give you the big-picture experience straight from your couch. Enjoy outstanding picture powered by the α8 AI Processor, which uses AI to detect what you're watching and automatically improves the picture and sound quality of whatever you're watching. Search less and stream more, thanks to the next generation of AI technology from LG webOS 24. With Quick Cards, group your favorite apps into categories and even have instant access to over 300 free channels with LG Channels.² All LG OLED TVs have NVIDIA G-Sync, AMD FreeSync Premium and VRR to further improve gaming quality. And four HDMI 2.1 inputs allow you to plug in all the devices you need for the win. Whether you game on consoles or on the cloud,³ the LG Game Dashboard and Game Optimizer put all the control at your fingertips.

Samsung - 77" Class S90D Series OLED 4K UHD Smart Tizen TV (2024)

$1799.99

This premium TV features a detailed image, strong contrast and clear motion. Increased depth and AI-powered 4K upscaling all work to bring clarity to your content.

Pros for LG - 77" Class C3 Series OLED evo 4K UHD Smart webOS TV (2023)
Picture Quality, Color, Ease of use, Contrast, OLEDPicture Quality, Color, Ease of use, Design, PricePicture Quality, Ease of use, Black Levels, Refresh RatePicture Quality, Color, Ease of use, Contrast, HDR
Cons for LG - 77" Class C3 Series OLED evo 4K UHD Smart webOS TV (2023)
Remote Control, Burn In, InterfaceRemote Control, WifiBrightnessRemote Control, Reliability, Power Board, TV, Price

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Reviews

Customers are saying

Customers love the picture quality, colors, and OLED display, describing it as amazing, vibrant, and spectacular. They appreciate the reasonable price point, easy setup, and excellent sound quality. However, some customers have expressed frustration with the remote control, interface, and warranty coverage.

This summary was generated by AI based on customer reviews.

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The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.

  • Rated 5 out of 5 stars

    77-inch LG OLED TV is a Knockout!

    The 77-inch LG OLED TV is a knockout! Its picture quality is simply stunning, with vibrant colors, incredibly deep blacks, and exceptional sharpness. The built-in speakers are surprisingly good, delivering clear dialogue and impactful sound effects. The sleek design makes it a visual centerpiece in any room, and the smart features are easy to navigate. If you're looking for a television that delivers a truly immersive and breathtaking viewing experience, this LG OLED is an excellent choice.

    Posted by SergioT

  • Rated 5 out of 5 stars

    Is this TV right for you? Absolutely. Why not....

    I bought an 55" LG B9 OLED in 2018, I bought a 65" LG C1 in 2021 and when I saw this TV on Sale, I picked it up. LG's OLED (WOLED) panels are amazing. They've never let me down. This 77" C3 Is absolutely gorgeous. Easy to install. Easy to set up. The user interface is snappy. No PS5 game lag. Anti-burn-in tech built in to the TV. If you consume HDR 4K content and you have the cash, buy an LG C3....Any size. You will NOT regret it. The C3 Evo panel is bright enough for most settings. Your guests will drool. Just please, don't watch FOX news or CNN all day on this beautiful tv. If that's what you watch all day, just buy a junk Hisense for that. Also, Samsung and Sony have QD-OLED TV's out now, yes they look a little better than LG's WLOD panels, but the QD-OLEDS are prone to burn in much, much faster than LG's Panels. FYI. Research RTINGS(dot)com OLED testing videos on YouTube. Also, buy a decent (or better) sound bar/system. I went with the JBL 500. The built in down facing speakers in flat tv's will never be great for sound. Never. No matter the brand.

    Posted by Satisfied

  • Rated 5 out of 5 stars

    The Ultimate Home Theater Experience!

    I can’t say enough good things about the LG 77" C3 Series OLED evo! This TV is absolutely stunning in every way. From the moment I set it up, I was blown away by the vibrant colors, deep blacks, and insane contrast that only OLED technology can provide. Picture Quality – A Visual Masterpiece The 4K OLED evo panel delivers jaw-dropping picture quality. Whether I’m watching movies, gaming, or streaming, everything looks incredibly lifelike. The HDR performance is phenomenal, with Dolby Vision making every scene pop with rich, realistic colors and deep contrast. The motion handling is buttery smooth, making fast-paced action movies and sports look absolutely flawless. Gaming Perfection with PS5 I have my PlayStation 5 hooked up to this TV, and gaming has never been this immersive! The 120Hz refresh rate, low input lag, and VRR (Variable Refresh Rate) make every game feel incredibly responsive. The 4K/120fps support really brings out the best in next-gen gaming, and the OLED panel makes every detail shine, from dark shadowy environments to bright, colorful worlds. Streaming Bliss with Apple TV 4K Paired with my Apple TV 4K, this TV takes streaming to the next level. Dolby Vision and Dolby Atmos support ensure I get cinema-quality visuals and audio right in my living room. Whether I’m watching the latest blockbuster or bingeing a series, the webOS interface makes navigating apps seamless. A True 4K Home Theater with Panasonic UB820 I also have my Panasonic UB820 4K Blu-ray player connected, and the results are breathtaking. With HDR10 and Dolby Vision, physical media has never looked so crisp and detailed. This TV showcases 4K UHD discs in all their glory, making it the perfect choice for cinephiles. Design & Sound – Sleek and Powerful Not only does it perform exceptionally well, but the slim and modern design makes it a showpiece in my living room. The built-in speakers with Dolby Atmos deliver surprisingly good audio, though I still recommend pairing it with a good sound system for a fully immersive experience. Final Verdict This TV is a 10/10, absolute must-buy for anyone serious about movies, gaming, and streaming. Whether you’re a hardcore gamer, a film enthusiast, or just want the best possible TV experience, the LG C3 OLED evo delivers in every way. It’s the perfect centerpiece for any entertainment setup! Highly recommended!

    Posted by EddieE

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