Customer Ratings & Reviews

I was originally looking for a large TV, biggest I could buy, since my space and wall were so large. My viewing distance was 20' and the space was 19' to the ceiling. Think racquetball court. I decided to check out BBY because they had all of the models side by side for comparison. They put the LG OLED off by itself in its own showcase because once you see it the others look so blah. I decided I could sacrifice some size for that spectacular picture. The depth and the contrast was second to none. I haven't looked back. This TV was everything I wanted and then some. A bit more than I had budgeted, but still substantially cheaper than my old 65" Plasma that was 12 years old. My new theater space looks good. It doesn't have much furniture yet, and the fireplace isn't installed, but it is already my favorite room in the house because or the LG OLED television.

We bought this TV to install in our living room, and we are very pleased with the product! The experience is very immersive, and the TV is also very functional and easy to navigate. The OLED technology allows for a very striking picture quality, with the natural colors and contrast being displayed as more vibrant. We thought installation would be difficult, as we already had a 65'' at home, but we were surprised by how light and thin the screen was. It was so easy to install that my 15-year-old was able to do it mostly by himself! While there are many good aspects, we noticed that the Chromecast technology was a bit lacking in quality, and it took a while for the TV to connect with our mobile devices. However, overall, I would strongly recommend this product to anyone looking to buy a new TV.

Great sized TV for the living room, no problems! Great modern TV for this year, OLED is nice and bright. Sound quality with the new AI Enhanced Audio really blooms.

It's a beautiful TV, I struggled to decide between this and the C3 but I believe the B3 is just as fantastic. I got the 77" and it's massive. If you're on the fence, just get it when it's on sale. Once you go OLED you won't ever go any other type.

Great picture and controls. It did take a little while to get used to the cursor. We also purchased the wall mount and service for install. I highly suggest purchasing the installation. Quick easy, the work with you so well! They were in and out in about 45 minutes. Probably saved our marriage in the process! :)

LG OLED 77-inch TV is a fantastic choice for anyone looking for a top-of-the-line viewing experience. Its superior picture quality, elegant design, and robust feature set make it a standout in the crowded TV market. Whether you’re a movie buff, a gamer, or just someone who appreciates high-quality visuals and sound, this TV is sure to impress. Pros: • Exceptional picture quality with deep blacks and vibrant colors • Sleek and modern design • Impressive sound quality with Dolby Atmos support • User-friendly smart features and voice control • Excellent gaming performance with HDMI 2.1 Cons: • Premium price point • Built-in speakers could be better for audiophiles If you’re willing to invest in a premium TV, the LG OLED 77-inch model is a top contender that delivers on all fronts.

My husband sent me to the store to buy a new TV and I came home with this 77! Great picture and was surprised the difference an OLED makes. My bracket would only hold up to 80”. Go big or go home!

It’s the best TV! We got it for a great discount too! The quality and price and size matched everything we wanted. After reading all the reviews and commentaries on this TV, we made the decision to buy it and we are so happy with it.

Wonderful television. Outstanding 77-inch picture and sound. Brilliant colors and incredible resolution. Outstanding addition to our home theatre.

As long as you dont run it through roku, apple tv or nvidia and just use the web OS the picture is amazing. When I try using apple tv and nvidia the picture was darkened too much for my liking. Im watching old episodes of Bones which always loomed grainy in my 65” Samsung. Now the picture is beautiful and crisp and the black levels compared to my old tv are awesome. Definitely would recommend. Also got it on sale for $1300 off making it significantly less.

The LG OLED picture quality is unsurpassed. Stunning color and contrast. The super thin screen overlapped perfectly in my console. Now, all of my friends want one.

Excellent TV with an incredible interface that’s compatible with most surround systems. It was incredibly easy to install and fit on the Best Buy bracket, which was a very good deal. For an OLED it lives up to the hype around the best black colors available. Versus cheaper models that are just LED. I feel that you get more bang for your buck out of the high definition, especially when looking at movies that have dark scenes comes in handy when using game consoles like a PS five.

Fantastic picture and paired up with a soundbar,it is great ! I highly recommend having Geek Squad install it.

The picture quality is top notch in my opinion! I love the 77” size as well.

I know that this is a entry-level OlED television however, I am just completely blown away by the picture quality. I cannot imagine the C3 being better than this by an appreciable margin. 77 inches is 100% the way to go and at the price we bought it at I have zero complaints, don’t walk run and buy this TV today

Very Impressed with the OLED TV! If uou have a chance get one! You won’t regret it!

My boyfriend and I been in the market looking for a tv. Going back and forth with size and brand and decided to go with an LG 77’ OLED. My cousin has the same tv at his spot and the picture is amazing. Main reason why we went with this one. Speakers on tv isn’t bad at all either. Controller is very easy to use and has a cursor which is nice. We enjoy watching movies way more.

For media, again the picture is fantastic. Everything looks great and I'm noticing details that no other TV I've owned pics up on. The B3 is not super bright making it great for nighttime TV

BB crew were awesome - they installed the in-wall cable system with adjustable mount. 77 in OELD is supreme. Whole new entertainment experience. Best of all my wife’s of brilliant for picking us TV. Lol

In love with the design it’s so sleek and classy and I love how easy it is to use! The remote has a mouse which makes it very easy to operate. The sound quality is amazing and it gives you movie theater vibes!