Customer Ratings & Reviews

Name: Sony - 55” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV
Brand: Sony
SKU: 6450479
Price: 979.99 USD
Rating: 4.8 (656 reviews)

Sony - 55” Class BRAVIA XR A90J Series OLED 4K UHD Smart Google TV

Model:: XR55A90J; |
SKU:: 6450479

User rating, 4.8 out of 5 stars with 656 reviews.

Highly rated by customers for:

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Customer reviews

Picture Quality
Rating 4.9 out of 5 stars
Sound Quality
Rating 4.7 out of 5 stars
Brightness
Rating 4.8 out of 5 stars

Pros mentioned filter

Cons mentioned filter

95%would recommend to a friend

Customers are saying

Customers often highlight the exceptional picture quality, vibrant colors, and deep blacks of the Sony A90J OLED TV. They appreciate the immersive sound experience and find the TV to be great for gaming. While some find the TV to be expensive, many believe it is worth the price for the quality it offers.

This summary was generated by AI based on customer reviews.

Show only Verified Purchases (628)

The vast majority of our reviews come from verified purchases. Reviews from customers may include My Best Buy members, employees, and Tech Insider Network members (as tagged). Select reviewers may receive discounted products, promotional considerations or entries into drawings for honest, helpful reviews.

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Page 1 Showing 1-20 of 656 reviews

Pros mentioned:
Color, Picture quality
Rated 5 out of 5 stars
Best TV i have ever bought
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Posted 2 years ago. Owned for 1.5 years when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
So i have owned this tv for almost 2 years now, and i can say with certainty that it is the best tv I have ever bought. The pic id phenomenal and the inky blacks from the OLED panel is breathtaking. Still running great and was installed by geek squad and still holding strong. It gors great with my PS5 and makes every game look amazing. Even without a soundbar this tv sounds great since it is in my bedroom. Even though it is an older tv it still holds up with amazing picture. Definitely gonna be a sony OLED again once i have to replace this
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi LuffyWrld,
  
  Amazing! We're thrilled that you are enjoying the sound and picture quality of the TV. It's also great that installation was done professionally. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Cons mentioned:
Price, Vrr
Rated 5 out of 5 stars
Just Fabulous
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Posted 4 years ago. Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Wondering which set should I purchase, this or the LG G1. No excuse, but the G1 was taking too long to be released so I went with this instead. Terrible reasoning I know, but I'm glad I did. The picture on this set is absolutely amazing! Quite thin so mounting on a wall won't be a problem. As far as calibration goes Sony did a pretty good job on standard mode for every day viewing but you still need to play around with settings to get that picture that your eyes will appreciate. As most are aware this set is not cheap, starting at $3000 for the 55 inch may turn some people off and if your budget is limited, going for the less expensive G1 may be best for you. Also, delaying VRR till Winter of 2021 could be a deal breaker for some and should have been ready right out of the gate for a set of this price. Not being a heavy gamer that doesn't bother me as well as having only two hdmi 2.1 ports could be a problem for some if you have more than one high end gaming console as arc/earc is on one of those ports you would want a soundbar that can utilize it plugged into that port so if you don't mind swapping. Bottom line, if you can afford at least $3000, for the 55 inch, you won't be sorry with this purchase.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 4 years ago.
  Hi AbsoluteTruth, You've made an excellent choice! We're very pleased to hear you appreciate the slim and ultra-thin design and you're enjoying the picture quality of your new A90J OLED 4K TV and you feel that the unit is worth the investment. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! -Sam
Pros mentioned:
Color
Rated 5 out of 5 stars
The Perfect TV?
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Posted 4 years ago. Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This A90J has some great improvements over the previous Master series offerings and is certainly a eye opener in person. I got the A90J hoping it would be as bright as a QLED TV without the downsides such as the terrible blooming and dirty screen many competitors have. And while it's not as bright as a top QLED nor does it knock down reflections as well, the improvement in brightness and addition of the hdmi 2.1 were the main 2 downsides to OLED. The third may have been the concern of burn-in which is to be helped with Sony adding the heat sink to keep it cooler. The screen has no metal bezel like the A8H, which I'm not sure I minded and was a little peace of mind when it came to bumping it. The feet on the 55 and 65 are very far to the edge while the 83 has a wide and middle position, all can be reversed so that you can elevate the tv for a sound bar. When comparing to QN90A, the screen was so much more uniform and there is obviously no blooming and dimming issues of the LED tech. The banding and motion are also better on the A90J. Overall, the tv is 20% or brighter over the A8H, with cable and HDR looking far better than previous OLED TVs. Is that worth 2x the price? For me... yes, but that is what people will have to answer with their own budget in mind. Video review on YT
I would recommend this to a friend
- Brand response from SonyListens
  Posted 4 years ago.
  Hi BtheInstaller, Great! We are pleased to hear that you like our product. Our minimalist One Slate design with seamless edge bezel embraces the screen in a single pane of glass that's naturally elegant and keeps you focused on the picture. This is a TV that looks and sounds beautiful, whether on a stand or mounted on a wall. Watching sports and fast-moving movies just got a whole lot better. Our Cognitive Processor XR with XR Motion Clarity™ cross analyzes data to ensure action stays smooth, bright, and clear. Thank you for choosing SONY. ~Earl
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV for a great price
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Posted 2 years ago. Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Beautiful picture, amazing colors, very smooth motion flow. Great for gaming and watching HD programs and movies. Well built and sturdy design. The smart features are good and easy to scroll trhough. Bery pleased with purchace
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Jeff, We are glad that you are very pleased with your new Sony BRAVIA 4K smart Google TV. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Color
Rated 5 out of 5 stars
OLED more like Plasma
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Posted 2 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This is my 2nd new TV I have purchased in the last couple months. I’d been using for the last 12 years a Panasonic 42” 1080 plasma tv. I wanted to upgrade to a 4k tv but discovered no one makes Plasma tv models anymore. The 1st Sony I bought was the Sony 50 Inch 4K Ultra HD TV X85K Series: LED Smart Google TV with Dolby Vision HDR and Native 120HZ Refresh Rate KD50X85K- 2022 Model. I wasn’t very impressed with the colors they are way off and could get a good adjustment and I found out LED TV’s have a terrible diagonal view area. So I put that TV in bedroom. I researched and read that OLED had similar colors and viewing angles as Plasma so found this BRAVIA XR A90J series OLED 4k Google TV and am so happy with it. It has great real looking skin colors of people and excellent viewing angles. Also the Google part is better then the other Sony I got. This TV also works much better with my AV system which is also a Sony.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hello Rand10dck, We are glad that you like your new Sony BRAVIA 4K smart Google TV. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for choosing Sony! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony is the way to go
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Posted 2 years ago. Owned for 3 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I absolutely love this Tv, I thought that I would like LG C2…when I tried it, it just doesn’t compare to Sony overall. Sony designs there TVs seamlessly and everything just works the way you hope! Great purchase!!
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi BrianB Great! We're glad that you are satisfied with your purchase. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin
Pros mentioned:
Hdr, Picture quality
Rated 5 out of 5 stars
Worth Every Penny !
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Posted 4 years ago. Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I bought this this tv 2 weeks ago and man is it good .Ima avid gamer I have both the PS5 and X Series X and I had been skeptical of HDR and gaming and I was coming from a pretty decent tv. I previously owned the TCL R625 55 and the tv had brilliant picture quality for the price but the HDR when gaming was terribly dark awashed out no matter what I did to try and calibrate it .So I decided to buy this tv after looking at numerous reviews online and man the HDR when gaming is phenomenal I’ve never seen anything like it and movies and other content look great as well .Also the sound quality from the tv alone is like no other.The speakers are actually behind the whole screen and has a built in subwoofer at the back of the tv .I’ve never heard bass from a tv like this without a dedicated sound system it honestly caught me off guard the 1st time I turned the tv on lol . I know this tv is expensive but man if you can afford it I recommend 100 percent no doubt!
I would recommend this to a friend
- Brand response from SonyListens
  Posted 4 years ago.
  Hi Chris, wow! Thank you so much for sharing your amazing experience with our A90J BRAVIA XR MASTER Series OLED 4K Ultra HD HDR Google TV! We are extremely pleased to hear you are happy and satisfied with the outstanding picture quality- especially when playing your gaming consoles with HDR and the fantastic sound quality of this TV. The A9J is our best ever OLED TV, powered by the revolutionary Cognitive Processor XR™ for unparalleled brightness and pure blacks.
  
  Thank you so much for recommending our A90J and for choosing Sony!
  
  - Romeo
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
"Sensational Brilliance: Sony A90J OLED Review"
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Posted 1 year ago. Owned for 7 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
The Sony A90J OLED epitomizes visual brilliance, merging cutting-edge technology with an immersive cinematic experience. Its OLED prowess delivers inky blacks and vibrant colors, creating a mesmerizing viewing spectacle. The cognitive XR processor enhances realism, while Acoustic Surface Audio+ immerses users in a rich soundscape. With HDMI 2.1 support, gamers revel in responsive gameplay. Despite its premium price, the A90J stands as a testament to Sony's commitment to unparalleled picture quality and audio innovation.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great television. Excellent picture.
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Great television with excellent contrast. The sound is solid if you don't want to install additional sound. We installed this in our bedroom as I've got an 85" in my living room
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi TivoUser, We are thrilled to hear that you like the picture and sound quality of your new Sony BRAVIA smart Google TV. Your BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Really a good one
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Posted 1 year ago. Owned for 6 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
It’s a nice OLED TV with the excellent picture quality and contrast.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
A Master for sure
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Posted 2 years ago. Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Amazing TV, I got it on sale but now that I experienced a Sony OLED Tv, i’m not going back, well unless this tv doesn’t last lol. So far so good. Excellent quality. Great Audio and Picture. Love the led controller. Highly recommended.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Dael,
  
  You made the right choice! We're glad that you like the sound, picture quality, and remote of the TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Hdr, Picture quality
Rated 5 out of 5 stars
Long live the XR-A90J! The king of OLED.
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Posted 3 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I saw this TV when it was announced by Sony showcasing their new XR processor. The best part about it is how it is able to give you optimal settings automatically for 4K HDR without having to calibrate it through specific settings. It still has the advanced options but its best to let the XR processor do its thing. The audio it comes with is top notch and actually can be used as a center speaker with amplifiers that have that configuration available. The colors will blow you away and the color looks the same no matter the angle you look at if from. It really is a sight to behold. I upgraded from an 60hz 1080P Vizio LED that has been going strong for almost 15 years. This purchase feels worth every penny and was a long time coming. I definitely recommend this TV for the best viewing experience you can get and its relatively hassle free with the XR processor on board. The Google OS is flawless too and its crazy to be able to turn the whole system on/off with voice commands.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 3 years ago.
  Hi Leodaboss, That's great! We're glad to hear that! The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen.Thank you for choosing Sony! Jay
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV with an amazing remote!
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Posted 3 years ago. Owned for 3 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
I bough this Sony A90J from Best Buy 2 weeks ago and it is simply gorgeous, the picture is fantastic and has smooth gradation while watching sports, which is what I watch most, loads of menu options to get the picture that way you want it. But what shouldn’t be forgotten is that the remote that comes with this TV is amazing, I have Cable DVR box and I also stream on my Apple TV and this remote controls them both and brings up all the options that the remotes for those products do,so convenient!! And love the fact that it is backlit as well, if you’re looking for a great TV then you can’t go wrong with this Sony Master Series A90J.. highly recommended!!
I would recommend this to a friend
- Brand response from SonyListens
  Posted 3 years ago.
  Hi Bennett2277, Thanks for sharing your amazing experience with your new Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. Our BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for choosing Sony! Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Best TV Overall
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Posted 1 year ago. Owned for 2 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Colors are extremely accurate and very pleasing to the eyes. Audio coming from the tv is amazing does not require a sound bar has good bass and clarity. The frame rate of 120hz keeps up when gaming on my PC and PS5. Sports look very smooth no ghosting on the panel.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Beat TV ever!
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Posted 2 years ago. Owned for 2 weeks when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This is my third Sony TV, second OLED, this one was for my bedroom and is the best buy of any TV out there till they sell out. Absolutely love everything about it, exudes quality and is the best picture of any TV I’ve had yet.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi jreeder, Great! We're glad that you are satisfied with your purchase. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. The BRAVIA XR A90J OLED TV features Sony’s largest 83” screen size, powered by the Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thanks for choosing Sony! Erin
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Day 1 and this TV is Great!
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Posted 2 years ago. Owned for less than 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Right out if the box the TV was amazing on all of the picture settings and with some small tweaks in the motion and clarity you can easily customize this TV to work for anyone.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Goozen,
  
  Amazing! We're glad that you like the picture quality and settings of the TV. The BRAVIA XR A90J is Sony’s brightest-ever OLED TV, powered by the all-new Cognitive Processor XR™. This MASTER Series OLED uses cognitive TV processing to deliver lifelike picture quality by understanding the way humans see and hear. And with Acoustic Surface Audio+ the screen is the speaker, allowing you to hear immersive sound and clear dialogue right from the subject on-screen. Thank you for choosing Sony!
  
  -Ralph
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Sony best tv in the market
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Posted 1 year ago. Owned for 5 months when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
Exelent tv good images clear as real wow sony ole is the best in the market sound and the best you can add memory to load more apps is fantastic I love it.
I would recommend this to a friend
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Top of the line OLED panel
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Posted 2 years ago. Owned for 1 week when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This TV is amazing!! The picture is clean and crisp. It pairs well with the PS5. The OLED panel looks great from every viewing angle. The sound quality is next level. The price was reasonable as well.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Leland, We are glad that you like the picture and sound quality of your Sony BRAVIA 4K smart Google TV. We always strive to deliver the best picture and sound quality with our TVs. Your BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
This Sony Bravia XTR Oled TV is a great television! The picture quality is excellent and the sound volume compared to our last set is exceptional! I am very happy with this television.
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hello RobertD, We are thrilled to hear that you are very happy with your Sony BRAVIA 4K smart Google OLED TV. Your BRAVIA A90J features COGNITIVE PROCESSOR XR, a revolutionary TV processing technology that understands how humans see and hear to deliver intense contrast with pure blacks, high peak brightness, and natural colors. You will feel immersive depth and realism with ultimate blacks and our brightest-ever OLED picture with its XR OLED CONTRAST PRO feature. Thank you for your purchase. Enjoy! Vincent
Pros mentioned:
Picture quality
Rated 5 out of 5 stars
Great TV
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Posted 2 years ago. Owned for 1 month when reviewed.
This reviewer received promo considerations or sweepstakes entry for writing a review.
LOVE my new Sony Bravia OLED TV!❤️ The colors are beautiful, crystal clear crisp picture, Enjoying watching it!
I would recommend this to a friend
- Brand response from SonyListens
  Posted 2 years ago.
  Hi Sonytv, Thanks for sharing your amazing experience so far with your new 55" A90J OLED 4K TV. You definitely made the right choice! We're thrilled to hear you are enjoying the superb picture quality that feels deep, natural, and real of this TV. At Sony we strive to put forward the best possible products for our customers. We always strive to deliver the best picture quality with our TVs. The BRAVIA XR A90J OLED TV, powered by the all-new Cognitive Processor XR, features next-generation technologies that redefine the viewing experience. Engineered for beauty inside and out, the A90J brings a premium, minimalist-inspired design that fits even the most sophisticated of aesthetics. Thank you for your purchase and for the 5-star rating! -Jess