Customer Ratings & Reviews

Absolutely an amazing camera! I am a wedding photographer / Videographer. My a7siii is my primary for video, and this a7iv is my primary for photo. Great color science and resolution for photo, and also great for video. 4k 60 is cropped in this camera, but it still looks great, and does well in low light. I highly recommend this camera! Especially for people who shoot both photo and video.

The Sony Alpha 7 IV (A7M4) is, without a doubt, one of the best cameras available today. Striking the perfect balance between photo and video capabilities, it stands out as an incredibly versatile and intelligent choice at a reasonable price. One of its key strengths is its ability to excel in both photography and videography. Unlike many cameras that compromise on one aspect, the A7M4 delivers stunning image quality while also offering impressive 4K video recording. While it does apply a 1.5x crop in 4K 60p mode, especially when compared to the FX3, this is hardly a deal-breaker. In fact, for portrait and subject-focused shots, the slight crop can enhance framing and composition, providing beautiful, natural skin tones with built-in processing that make subjects look even better on screen. On the photography side, the 33MP sensor delivers sharp, high-resolution images with excellent dynamic range. Whether capturing landscapes, portraits, or street photography, the A7M4 produces consistent and professional results. The advanced autofocus system with real-time tracking ensures precise and reliable focus, making it a dream for both stills and video work. For those working in content creation or production, the A7M4 is a must-have tool. It offers dual functionality without requiring multiple camera systems, making it an ideal choice for filmmakers, photographers, and hybrid shooters alike. The ergonomic design, improved menu system, and customizable controls also make it a joy to use in professional workflows. If you’re looking for one camera that does it all, the Sony Alpha 7 IV is the ultimate choice. It’s an essential piece of gear for anyone in production, delivering versatility, reliability, and outstanding image quality all in a single package.

Absolutely in love whit this camera body, resolution colors, personalization, stunning pictures and video it’s simply the best option in the price range even beating more expensive units from another brands. Paired whit a 24-70 Ii dg dn sigma

I’ve been using this camera for about a month now, and I’ve encountered a couple of issues. The most significant one is that the viewfinder doesn’t turn on. I found a workaround by closing the screen and moving the lenses, which seems to resolve the problem. Another issue is that the camera turns off when I’m outside. I’m not sure if it’s due to overheating, but I doubt it since I don’t use the camera for more than 10 minutes at a time. However, these issues don’t usually occur, but I’m concerned that they might happen during a work shoot. Despite these problems, I’ve thoroughly enjoyed using this camera. I understand why this camera is highly recommended. It takes great pictures and video, and everything is straightforward. If you’re unsure whether you prefer video or photography, this camera offers a great all-around solution.

I've had the A7iii for 4 years and finally upgraded. This camera is amazing. Shooting 10 bit for video and also a powerhouse for photography. I love the extra dynamic range I am getting. The colors do look better on this camera. Auto focus seems very responsive and all of my lenses have worked flawlessly on it so far. The menu system is updated and takes a while to get used to. Overall, it's a great camera so far. I can't wait to shoot with it more.

First and foremost, the a7 IV's 33-megapixel full-frame sensor delivers stunning image quality with exceptional detail, dynamic range, and low-light performance. I get compliments on my work all the time. The picture below doesn't do justice because it won't let me upload it in high resolution.

I do landscape photography and lately I have been printing 24x36 pictures for a company, and , the quality and sharpness of the this camera is amazing. I also do video once in a while, and I love how easy is to use this camera. It is one of the best cameras on the market.

Ridiculously versatile camera! Easy to customize buttons and menus make adjusting in the fly incredibly easy. Love the versatility of the dual memory card slots even though the one is a less popular type of memory. When paired with the 24-70 2.8 GM I was able to take some of my best photos and videos to date! The firmware update process is a little arduous but not the worst. Battery lasts a good while but I’ve had to swap to a spare on longer shoots.

I recently purchased a Sony camera and I'm really impressed with its performance. The image quality is fantastic, and the camera is easy to use, even for beginners. Overall, I'm very satisfied with my purchase

This camera tops all that we've had, my partner came from a mirrorless Canon and I came from a Nikon DSLR, this has us not looking back. Yes- we both got the same camera as this is so multifunctional it serves all of our needs. Pair it with various G to GM lenses, this camera tops at the price point.

HUGE improvement from the A7iii. No noise or focus issues whatsoever. Easy to use, and I love that I can still use SD cards in both slots and that I’m not forced to use a CF card lol. Definitely worth the extra $500-$600 from the A7iii. Highly recommend.

Upgrading from an A7III. Using it for real estate photography. Love the upgraded menu system and resolution. Photos are sharper and love having more megapixels, which helps with cropping. Quieter shutter, larger viewfinder. The flip out screen is awesome and comes in handy when shooting vertical. My only cons are battery life. Definitely took a hit in that department. Other than that the camera is perfect and I plan to put it to work for years to come

Love this camera Would recommend it from Beginners to pro !¡! Easy to use great quality images can't go wrong with sony a7 iv my tiktok is ( MRG PHOTOS )

If you coming from the A7iii, I think it is an excellent upgrade. The auto focus itself is worth it. Wether if you are shooting video or stills, it just grab on the subject without fail even if you are shooting at f1.2. If you are upgrading from the a6000's it's a no brainer.

Upgraded from a7iii, the jump to 30 MP was nice. Video footage looks like a cinema camera when shot in s-log3. Truly no better hybrid camera out there right now, even the Sony A1. Check me out on Instagram @orozco.media!

Sony has really bat it out of the park with this one! They improved on every single aspect of the a7III and this even rivals what the a7sIII is capable of. I chose the a7IV over the a7sIII because of it's versatility. It has a good mid-range sensor with a higher pixel count than the a7sIII, which makes it good for taking photos. It also has all the great cinema-grade features capable of creating cinematic content and indie films. On top of that, the addition of the new articulating screen and the ability to connect to a computer without a capture card really helps make this a one-man video producer's dream come true!

One of the greatest cameras ever made by Sony! I love it. Great for pictures and video. It’s a good hybrid camera

Honestly, one of the best investments I’ve made. Was skeptical of the pricing at first but man never had something more worth it. The significant difference between this and cheaper camera is great as-well as the difference between it and a phone camera.

I love the quality of picture and video of sony and its so easy to use

This camera is amazing. Needed an upgrade from my a6700 and this one is it. The image sensor and autofocus make getting clear images easier than ever and the customizable buttons allow me to configure the camera to my liking and never miss a shot. I brought this on my trip to the UK and it really was a game changer.