Customer Ratings & Reviews

The first thing you notice about this flat iron is the aesthetic. In the past, I've used both cheap, Amazon-esque products (who's design lived up to the price point) as well Dyson's straightener which felt more like an industrial tool than a haircare product. T3 balanced the light, white and rose gold color with the premium feel of the product perfectly. Feature-wise, the speed at which the iron heated was truly impressive and the design of the temperature change mechanism was intuitive and easy to use. The size of the ceramic plates was larger than I anticipated and greatly reduced the amount of time needed to style my hair. The finish was smooth and silky with any and all frizz disappearing after a single pass through. Very impressive product, especially considering it runs $300 cheaper than the Dyson version.

The only reason I gave it 4 stars is because the power button is right where you HOLD it. Put it underneath or somewhere else where you can’t constantly turn it off. Otherwise it functions great.

Super impressed with how well this tool works. Makes hair very smooth with just a pass or two.

Easy to use. Does not pull at my hair and leaves my hair nice and smooth. It is a beautiful design that feels good in my hand. Only downside is that there is not a close position.

If I had a dime for every hair pulled out by snagging on the edge of a straightener plate, I'd be retired! The thing I love the most about this is that there IS no snag. The plates do a great job of evenly heating up and leave me with no visible broken pieces sticking up. I'd previously always used a 1" but went for the slightly larger 1.5" and glad I did. Love the white coloring and the easy buttons - no burning hair here! I ended up getting a T3 straightener because I really liked the curling iron and the brand seems to be consistently great so far. Not cheap but definitely worth it.

Absolutely love! I had the straight ahead before this and couldn’t reallly find anything that could even compare till this purchase ! I have curly coarse hair and I don’t even have to turn the heat all the way up.

I didn’t use it, but the people in my family who did loved it while it was alive. Kinda like a pet, but with the BBY replacement we get a new one. Can’t wait til BBY sells animals.

This was a gift for my daughter, she uses this almost ever day of the week and it is a HUGE improvement to her mom's 20 year old straightener. She cut her hair routing by half with this one!!!

My wife always has expensive hair irons and she likes this one too.

Wife loves it.. right of the box she loved the color and weight difference compared to her previous ones

As someone with naturally curly hair, this straightener is amazing. I love that you can control the temperature based on your hair type and it smoothes my hair a lot faster than my old brand.

Pleasantly surprised. Way better than the dyson corrale that i had before

I am so happy with my purchase, it is what i needed

Best hair straightener for a sylist to use or at home use.

Heats up quickly, hair doesn't snag, blades are very smooth. Straightens my thick wavy hair in one or two passes. No complaints.

Wow, I am honestly really thrilled with the performance of this straightener. It gets so hot, runs extremely smoothly through the hair, heats up quickly and removes frizz. I also use this to straighten my ends after a curl and it does the trick in one single pass, in less than 30 seconds on the whole hair. Hair doesn't get caught anywhere or tug - it really does feel extremely premium and is worth every penny. Just cut my style time in half. THRILLED.

My daughter received this as a gift and loves it. She loves how easy it is to flat iron her hair and how straight it is with the finished look.

This product is great! Leaves hair completely straight with no waves or frizz! Worth the money!

I love this sleek and stylish straightener! The 1.5" is perfect for my thicker, longer hair and cuts my getting ready time in half! Plus helps with my frizz so my hair is smooth and shiny all day! Can't recommend this enough!

Purchased this one, but a week later it arrived in used condition. Asked for replacement, but it also arrived used with some stains. Best Buy could do better than that.